

College athletes starring in bank marketing: NIL rule changes mean new opportunities
Rendezvous Finance Bank - Family Helping - College athletes starring in bank marketing: NIL rule changes mean new opportunities
By Nic Mayne and Max Forer
On July 1, 2021, the National Collegiate Athletic Association adopted major changes to its longstanding prohibition on student-athlete participation in marketing opportunities, ushering in a new era for college athletics.